Adding Rivalries to Your InGamer Account

What to add your friends to your Rivals?  Here is how
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Rivals:To create rivalries:
-Log on to Star Selector or InGamer
-Click on your friends profile
-Click 'start rivalry'

Rivalry Benefits:
-Rankings against your rivals
-Notification when your rivals are playing

How do I build my number of rivals?
-Invite your friends to play Crown Royal Star Selector on Hockey Night in Canada broadcast games
-Then challenge them to a rivalry!